Since the beginning of the Bits of Australia adventure, we made sure to only source products that are not only designed, but also manufactured in Australia. We focus on sourcing and selling Australian Made gifts because we understand that sometimes you might want to have something, or give someone a gift, that has a real bit of Australia weaved through it.
It also ensures that our customers only find authentic, high-quality products that meet the demanding Australian standards, whether it is in our showroom or on our online store.
But why do we focus on sourcing 'Australian Made' products at Bits of Australia and what does it mean when we use terms like 'Authentic', 'Created' and 'Made in' rather than other terms like 'designed in', 'product of' and 'certified by'?
It can be really confusing trying to identify where products are from. You may find product labels that list certifications by Australian organisations and references to Australian regions or icons, but this does not necessarily mean the products are from Australia.
Bits of Australia carefully selects products from suppliers that meet the Australian Consumer Law definition of ‘Australian Made’. It is Australia's most trusted, recognised and widely used country of origin symbol, and is underpinned by a third-party accreditation system, which ensures products that carry the logo are certified as 'genuinely Australian'.
When a product has a label stating it is ‘Made in Australia’ or 'Australian Made' it means that while the product might contain ingredients or components from other countries you can assume that a good part of the production of the item has taken place here, and a significant part of the process of transforming the goods into the finished product that you are now looking at has happened in Australia.
According to the AMCL a product can be labelled ‘Made in Australia’, ‘Australian Made’, or ‘Manufactured in Australia’ if the following two criteria are satisfied:
1. The product has been made in Australia (i.e. produced or manufactured here) not just assembled or packaged.2. At least fifty per cent of the cost of making it has been spent in Australia.
Only when goods pass both of these tests, can the manufacturer, distributor, or retailer claim that the product is actually ‘made in Australia.’ This is the case for our Warlu range of beautiful tea towels, bags, skincare and homewares.
‘Product of Australia’
If you come across labeling on a product which includes the terms ‘produce of Australia’, ‘product of Australia’, 'produced in Australia' or 'grown in Australia' this does not hold the same meaning as ‘Made in Australia’.
In order for a product to be labelled ‘produce of Australia’ or 'grown in Australia' in accordance with the AMCL the goods must meet the following requirements:
1. Each significant ingredient or component of the product must originate from Australia, and
2. All, or almost all of the processes used to produce or manufacture the product must have been carried out in Australia
A good example of a product which would satisfy these requirements is our Plain Adult Merino Scarf that are made from the finest 100% Australian Merino Wool in Ballarat, Victoria Australia.
While we would love to stock more gifts which are 'products of Australia', it is extremely difficult to achieve this. Some of our products are made up of several different components and if one key component does not originate from Australia it cannot be referred to as a 'product of Australia', even though it may have been designed and manufactured right here. This is why they are labelled 'Australian Made' or "Created in Australia'.
Why we don't stock 'Designed in Australia' products
At Bits of Australia we love supporting Australian designers, but we love even more the fact that those designs are also manufactured here in Australia. Products with the 'Designed in Australia' logo have been made in other countries and imported into Australia. This is not our philosophy. We prefer focusing on sourcing and selling Australian Made gifts, because we understand that sometimes you might just want a gift that has a real bit of Australia weaved through it.
Bits of Australia and the 'Australian Made' logo
One of the most well known logos is the green and gold kangaroo shown below. These logos are trademarks of the Australian Made Campaign Limited and Australian business are able to use this logo on their products by paying a licence fee. Bits of Australia is a licensed retail supporter of the Australian Made campaign and we are able to use their Retail Support Logo.
At Bits of Australia we like to support up and coming artisans as well as established makers so you may notice that not all of our products have a logo like that of the Australian Made Campaign's. As part of our process we provide our suppliers with the definition of 'Australian Made' under the Australian Consumer Law and they in return provide us with only products that fit this definition. It is the case for the Katch-a-Roo Game that is manufactured in Victoria.
For more information on Country of Origin claims and the Australian Consumer Law visit the ACCC website.
The Indigenous Art Code logo
We are also very proud to be one of the few recipients of the Dealer Membership of
the Indigenous Art Code Ltd. This code and logo attest that Bits of Australia promotes fair and ethical trade in works of art by Indigenous artists. The Indigenous Art Code (the Code) is an important step in making sure that Indigenous
artists are given a fair go. By adding our name to the many other Indigenous artists, artwork dealers and associated organisations who have joined to support the Code, we are helping to make a clear statement that exploitation of artists is not acceptable. Discover our Indigenous range of gorgeous products here.
Be assured we are always looking out for the best bits of Australia for you.